Hello, I'm Nazih Fares.
Details
- Professional CategoryProduct
- Location
- Years of Relevant Experience15-20 years
- Seniority LevelC-Suite
- Consulting Rate (Hourly)250
Headline
Consultant in tech and gaming
Experience
VICE CHAIR, BOARD OF DIRECTORS
Relevant/Notable employerINTERNATIONAL GAME DEVELOPERS ASSOCIATIONApril 2025 - Current• Co-lead governance, programs, and yearly priorities of the IGDA, supporting the Chair and representing the association to partners and media.
• Oversee committees on credits, worker rights, and ethical tech use.
• Guide global advocacy and industry partnerships for the largest nonprofit serving game developers worldwide.
FOUNDER & CONSULTANT
CABINET DU SAVOIR LUDIQUE April 2025 - Current• Founded consultancy to support indie and AAA teams in culturalization, narrative audits, and global communications.
• Provide development support with focus on representation, localization strategy, and community insight.
• Leading creative direction on The Arab League of Misfits, a folklore-inspired, satirical card battler developed with a SWANA-majority team.
PUBLISHING PRODUCER
THE 4 WINDS ENTERTAINMENTAugust 2023 - April 2025• Released 3 titles including Mini City Mayhem and NeoDuel: Backpack Monsters, both well received critically.
• Built milestone frameworks with developers, tracked deliverables, and managed risks proactively.
• Oversaw DLC and live support post-launch, ensuring ongoing player engagement and quality updates.
• Managed first-party submissions and compliance across multiple platform partners.
HEAD OF COMMUNICATIONS & LOCALIZATION
THE 4 WINDS ENTERTAINMENTJanuary 2021 - September 2023• Oversaw go-to-market communications for 5+ launches including Pokémon GO in Turkey and World of Tanks Blitz for the Arabic world.
• Managed PR, influencer, and localization teams across 12 languages, cutting translation cycles by ~30%.
• Partnered with global publishers (Niantic, NetEase, Wargaming) to expand reach and adapt culturally relevant campaigns.
COMMUNICATIONS MANAGER (RIMEA)
Relevant/Notable employerBLIZZARD ENTERTAINMENTJuly 2018 - January 2021• Directed communications for Russia, India, Middle East & Africa – one of Blizzard’s fastest growing territories.
• Credited on 23+ shipped titles including Overwatch, World of Warcraft, and Call of Duty.
• Managed 12 internal and outsourced reports, integrating PR, social, and community campaigns.
• Oversaw Arabic and Turkish localization for game and marketing content, ensuring compliance with local rating boards.
HEAD OF MARKETING & PR
POWER LEAGUE GAMINGFebruary 2014 - July 2018• Directed campaigns for Activision Blizzard, Ubisoft, EA, and Warner Bros across MENA.
• Produced 200+ esports and gaming events for clients including EA Sports, Coca-Cola, and NVIDIA.
• Won 10+ industry awards including multiple Dubai Lynx and Effie MENA Awards.
Industry
- Consumer Services
- Education
- Technology, Information and Media
Specific Jurisdictions That I'm Qualified In or Can Cover
France: Pyrénées-Orientales
Language(s)
- English
- Arabic
- French
- German
- Spanish
- Turkish
I am interested in
- Professional / Business Networking
- Providing Services based on my Expertise