Financial Services
Consumer Services
Administrative and Support Services
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Technology, Information and Media
Hospitals and Health Care
Active

Claudia de la Fuente

Senior Project Manager, (eCommerce, Software, Digital, Direct Marketing, Branding, Creative and Business)Business

Jurisdiction

Canada

Experience

Seniority LevelMid-Senior level
Years of Experience15-20 years
Current StatusActive
Project Manager II - Salesforce Commerce Cloud
2022 - 2024

•Achieved 5-star CSAT score for exceptional project management and client satisfaction. •Successfully managed Salesforce Commerce Cloud projects, delivering within budget and timelines. •Led and managed the internal Salesforce Commerce Cloud - Support Delivery Centre monthly sprints and annual release calendar. •Managed the monthly development and implementation of enhancements for 6 client eCommerce sites. •Led projects using Agile and Waterfall methodologies, ensuring efficient execution and on-time delivery. •Led weekly internal scrum calls and client status calls for effective communication and alignment. •Creation of project plans, adhering to timelines and budgets. •Developed accurate estimates, maintained Statements of Work (SOW), and reviewed change orders. •Updated RACI matrices and status reports weekly. •Led a team of 10+, fostering continuous improvement and enhancing team performance metrics. •Enhanced proficiency in technical platforms, contributing to efficiency and effectiveness. •Refined project management practices, reducing costs and increasing success rates. •Streamlined invoicing and billing processes, ensuring timely and accurate billing. •Utilized forecasting techniques to anticipate project needs and allocate resources effectively.

Project Manager, eCommerce - Digital, Business
2021 - 2022

•Oversaw and delivered the implementation of a high-profile North American platform migration project. •Established and managed the Canadian digital platform roadmap and business strategy initiatives. •Improved digital capabilities through Product Management practice integration. •Implemented internal departmental processes, workflows, training and documentation. •Oversaw the redesign of the Canadian career website. •Led a cross-functional team of 10+. •Defined business requirements and acted as a communication touchpoint between business partners and IT. •Identified, analyzed, and managed stakeholders, facilitating change adoption. •Led cross-functional projects, including digital IT and non-IT initiatives. •Managed project scope, plans, budget, risk/issue logs, status reports, and presentations

Senior Integrated Project Manager (Contractor)
2019 - 2021

•Led project teams, schedules, budgeting, cost estimation, and billing processes for various agency clients. •Provided best practice guidance for financial management, vendor, and subcontractor management. •Implemented process improvements and conducted quality assurance for marketing collateral, digital assets, design projects and websites.

Senior Project Manager
2015 - 2019

•Led financial services clients to achieve superior returns through integrated digital campaigns, optimizing branding, design, and digital marketing strategies. •Developed strategic marketing plans for investment boutiques, global banks, and fintech startups, delivering results across digital and traditional channels. •Delivered integrated multi-channel digital marketing campaigns, brand overhauls and website development projects for financial services, fintech, and global banking, meeting tight deadlines. •Managed end-to-end project lifecycles, collaborating with clients and stakeholders, leading teams of creatives, developers, strategists, and third-party vendors. •Excelled in leading both onsite and remote teams, fostering seamless collaboration across geographies. •Consistently maintained project management standards across fintech, e-commerce, banking, and software environments. •Promoted for effectively managing complex fintech and banking projects, leading large cross-functional teams and ensuring high-quality standards.

Skills

Core skills10
Languages2

Skills

Project Management
Planning
Estimation
Team Leadership
Change Management
Risk Management
Critical Thinking
Client Relations
Problem Solving
Resource Management

Languages

English
Spanish

Services