Senior executive with 36 years of experience in leading multinational companies, operating across three continents in contexts of growth, turnaround, and digital transformation. Over 13 years in C - Level roles (CEO and Managing Director), with full P&L accountability, corporate governance, and multicultural leadership in highly competitive markets. Recognized for the ability to recover complex operations, drive sustainable growth, and develop high performance teams. Currently combines extensive executive experience with strategic consulting and leadership mentoring, supporting SME and executives in transformation, leadership, and innovation challenges.
Headline
CEO & Board Advisor | Executive Mentor | Supporting Leaders in Governance, Growth & Cultural Transformation
Experience
Chair of Advisory Group
VistageOctober 2024 - CurrentStrategic leadership of a multidisciplinary executive advisory group.
• Coordination of meetings and setting agendas to guide high - impact decisions.
• Mediation between stakeholders and executive leadership.
• Leading strategic recommendations for better business decisions.
https :// www.vistage.com/
Trainer and Mentor (Voice Leadership Program)
Nova SBEApril 2024 - CurrentPart of the key partner ecosystem supporting the modernization and competitiveness of Portuguese SME through the training and empowerment of decision - makers at national and international levels.
Founder
Cardoso Continentino Consulting & ServicesAugust 2022 - Current• Acts as a Business Advisor and Executive Mentor, supporting teams in improving performance and organizational culture.
• Develops business expansion and transformation plans based on modern management practices.
https :// cardosocontinentino.com / home
Partner & Business Associate
Solar Americas CapitalMay 2021 - CurrentCompany focused on the energy transition through investments in solar power plants and the supply of clean energy.
• Contributes to defining commercial and partnership strategies.
• Supports the brand's European expansion and manages relationships with institutional investors.
www.solaramericas.co.uk
Business Partner
Gamefic Portugal & AfricaJanuary 2021 - CurrentBrazilian startup in the corporate gamification sector, expanding internationally.
• Supports the brand's growth in European and African markets.
• Provides executive mentoring and structures new B2B channels.
https :// www.gamefic.me
Managing Director (CEO)
MultiChoice AngolaJanuary 2016 - May 2020Led the fourth - largest subsidiary of Africa's leading entertainment group, with 340 direct employees and over 1,000 indirect.
• Executed a complex turnaround, reversing revenue decline and growing the customer base by +65% in four years.
• Implemented programs to enhance customer experience and strengthen internal talent development.
• Expanded national distribution and reinforced local content as a key competitive advantage.
www.multichoice.co.za
Managing Director (CEO)
MultiChoice MozambiqueApril 2011 - December 2015Responsible for acquiring and integrating a previously franchised operation into the Group.
• Structured the local company and launched the GOtv servisse (DTT), which became the market leader.
• Transformed a marginal operation into one of the Group's eight largest subsidiaries in Sub Saharan Africa.
www.multichoice.co.za
Executive Director (CEO)
INFRASATJanuary 2009 - February 2011• Responsible for the full startup of the operation and deployment of 2,000 rural terminals.
• Delivered B2B satellite data and communication services.
• Launched UAU TV, Angola's first DTH (satellite TV) service.
Chief Commercial Officer (CMCO)
MovicelOctober 2007 - December 2008Mobile operator with over 3 million subscribers.
• Restructured and led the commercial and marketing teams.
• Drove the company to leadership in mobile internet and service quality recognition.
www.movicel.co.ao
Various Executive Roles
Claro (América Móvil) / BCP Telecomunicações –November 1997 - October 2007Progressive experience in sales and marketing management. responsible for 283 direct employees and 1,300 retail points. led the turnaround of B2B operations, increasing revenue by 30%. developed the national Agents and Cross - Selling channels. managed 80% of total sales; created an innovative PRM relationship program.
www.claro.com.br:
Education
Media Leaders at Work- Leadership Development Peogramme
DiplomaManagementSeptember 2016 - March 2017
FGV - Getulio Vargas Foundation
MastersManagementJuly 2001 - March 2003
UPE - University of Pernambuco
MastersPlanning and ManagementMarch 2019 - December 2019
Catholic Universityof Pernambuco
DegreeManagementJanuary 1989 - June 1992
Professional Membership / Certification
International Certification in Change Management; Mentoring Certification; Digital Transformation Certification
Your Skills
Executive Leadership, Profit And Loss (P&L) Management, Corporate Strategy, Software As A Service (SaaS), Business Strategies, Strategic Marketing, Sales Management, Executive Leadership, Leadership Development, Digital Transformation
Professional Interests
Corporate CulturesalesLeadershipinnovationteachingmentoringAIageism
