Construction
Consumer Services
Retail
Professional Services
Financial Services
Entertainment Providers
Hospitals and Health Care
Holding Companies
Government Administration
Active

Candice

Growth acceleration specialist with 18 years uncovering growth potential and addressing strategic challenges in consumer-facing businesses. Combines strategic assessment with operational execution to unlock value across emerging and established brands.

Jurisdiction

Canada | United States | United Kingdom

Notable Employer

  • Principal, Business Strategy at Jackman Reinvents

Experience

Seniority LevelExecutive
Years of Experience15-20 years
Current StatusActive
Advisor
2020 - Present

Leadership advisory and operational guidance for non-profits, start-ups, and established brands in areas of go-to-market strategy, operational excellence, and customer experience development.

Vice President, Customer Experience
2021 - 2023

Member of the Canadian Executive Team, collaborating closely with local marketing, finance, and people teams, in addition to global product, service design, and technology, to deliver the Canadian experience and drive global innovation.

Principal, Business StrategyNotable
2016 - 2019

Partnered with leading global brands to define and execute growth initiatives, including establishing new business models, entering new markets, and building new products/services. Key clients in retail and hospitality.

DIRECTOR, BUSINESS DEVELOPMENT STRATEGY & OPERATIONS
2015 - 2016

Defined and executed Aeroplan's growth strategy for loyalty partnerships and for the coalition's overall travel proposition; expanded initial portfolio to include strategy and P&L management for the $30M travel division of the coalition.

Senior Manager
2007 - 2015

Led engagements from initial methodology design through to delivery, ranging from strategic planning, GTM strategy, operations transformation, and change management

Education

Degree of CommerceMount Allison University
Present

Skills

Core skills10
Languages2

Skills

Strategy
Innovation
Customer Experience
Financial Modelling
Facilitation
Growth
Customer Insights
Go-to-Market
Operations
M&A

Languages

English
French

Services