Technology, Information and Media
Active

Aaron P

Fractional Chief Communications Officer

About Me

I'm an executive-level enterprise brand builder and corporate storyteller for innovative B2B companies, with a particular emphasis on industrial tech. I help growing companies navigating rapid change to tell compelling stories to customers, analysts, employees and other stakeholders of positive change and transformation through technology adoption and innovation. That includes building and empowering teams to communicate stories and narratives through paid, owned and earned communications channels in ways that are on strategy and measurable. I bring global experience, a strategic approach, an appreciation for creative creative, and a commitment to measurable results.

Experience

Seniority LevelExecutive
Years of Experience20+ years
Current StatusActive

Certification

Total Certifications1

Certified Analyst Relations Professional, Knowledge Capital Group

Skills

Core skills22
Languages1

Skills

Positioning and re-positioning corporate brands
Positioning and re-positioning product brands
Narrative development
Executive positioning
Thought leadership
Building industry analyst advocates
MA communications strategy (internal and external)
Marketing communications for new product launches
Marketing communications for new markets
Industry and business media visibility
Global agency management
Communications team management
Employee engagement
Social media strategy
Crisis communications
Integrated brand campaigns
B2B communications
Industrial tech communications
Global communications
Strategic communications
Communications strategy
Certified Analyst Relations Professional

Languages

English

Services