Award-winning product executive with 20+ years' experience scaling software products and platforms across banking, fintech, SaaS, and AI. Proven success embedding product-led operating models, modernising legacy systems, and driving growth through adviser-centric innovation, operational efficiency, and customer personalisation. Hands on Gen AI and Machine Learning experience. Expert at building cross-functional delivery teams, aligning stakeholders around strategic goals, and navigating regulatory landscapes without compromising creativity. Successfully secured investor capital on multiple occasions, and led a successful trade exit. Start ups | Scale Ups | Transforming Legacy Businesses CORE CAPABILITIES Product-Led Operating Models (Scaled Agile, SAFe, Scrum, Lean, Human Centred Design) Cross-Functional Leadership (Product, Tech, Marketing) Personalisation & Data-Driven Features SaaS GTM Strategy & Commercial Roadmaps Organisational Change & Culture Uplift Customer-Centric Product Design