Humiint

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Hello, I'm Marie C.

With over 13 years in marketing leadership roles across Food​,​ Beverage and Cosmetics​,​ I've worked for extremely large corporations as well as small start-ups. My experience spans across the full marketing mix in both local and global roles inc. NPD​,​ strategic brand design​,​ ATL campaigns​,​ BTL activations​,​ social​,​ e-commerce (DTC​,​ Amazon)​,​ PR​,​ media planning​,​ event​,​ P&L optimisation​,​ financial and commercial planning. ​​ From startups to scaling-up​,​ I help founders and COOs turn good products into standout brands. I bring a strategic eye and roll-up-your-sleeves energy to everything I do. My approach blends big-picture brand building with smart​,​ actionable plans.

Details

  • Location
  • Years of Relevant Experience10-15 years
  • Seniority LevelC-Suite
  • Consulting Rate (Hourly)150
  • Level of EducationMasters

Industry

  • Consumer Services
  • Manufacturing
  • Retail

Specific Jurisdictions That I'm Qualified In or Can Cover

Language(s)

  • French
  • Spanish

Professional Membership / Certification

WSET Level 2

Your Skills

Fractional CMO LeadershipBrand strategy and positioningNew Product Development (NPD)Range extensionGo-to-market strategyDTC e-commerceRetail activationsCommunication campaign managementPerformance marketingAgency managementTeam management

Professional Interests

Consumer goodsFMCGFoodDrinksStartupsScaleupsGrowth strategy