Berlin-based B2B Marketing and Content Leader with 10+ years of experience growing SaaS brands through organic growth, brand positioning, and full-funnel strategy. Open to remote opportunities across EMEA and to Berlin-based roles. I have built and led high-performing marketing teams, and also owned marketing end-to-end as the sole marketer. From scaling content engines to launching cross-channel campaigns, I have driven measurable demand generation, customer acquisition, and long-term brand equity. My approach blends creativity with data: I dig into insights, run experiments, and craft stories that convert. Skilled in demand generation, content strategy, team leadership, campaign planning, SEO, lifecycle marketing, brand messaging, ABM, performance marketing, and marketing automation (HubSpot, Salesforce, SEMrush, Google Analytics). I thrive in collaborative, fast-moving environments with ambitious growth goals. Outside of work, I make music, watch (a lot of) films, play (a lot of) games, go to (a lot of) concerts, take (not that many!) photos, and just try to be creative in everything I do.