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Stacie Parrish

Executive | Global Operations | Customer Experience | Delivery Assurance

About Me

Stacie has 25 years of operations and customer experience in sales, service, and back-office ranging across multiple channels and a broad range of industries. She has held leadership roles in private, venture-capital-backed startups, and corporate organizations. She is passionate about driving exceptional customer experience and is a recipient of a JD Power Award for Customer Service. In her career she has directly managed in-house and BPO production, workforce management, quality assurance, training, PMO, reporting/analytics, customer experience, vendor and platform management, and IT teams in centers as large as 7,000, and in as many as 7 countries. Before ID.me, Stacie managed operations for AT&T, Home Depot, DaVita, and Equifax, as well as consulted for IBM and NICE.

Jurisdiction

United States

Notable Employer

  • Vice President, Member Support & Chief of Staff to CXO (Enterprise CX and Operations) at ID.me
  • Vice President, Global Operations (Enterprise CX, Breach and M&A Operations) at Equifax

Experience

Seniority LevelExecutive
Years of Experience20+ years
Current StatusActive
Founder and CEOSmartCenter CX Advisors
2025 - Present

At SmartCenter CX Advisors, we partner with executives to reimagine contact centers as strategic assets. By combining AI, global staffing strategy, and next-gen technology, we build smarter operations that scale efficiently, improve customer experience, and deliver measurable financial outcomes. Our approach turns traditional cost centers into engines of loyalty, growth, and profitability.

Vice President, Member Support & Chief of Staff to CXO (Enterprise CX and Operations)NotableID.me
2022 - 2025

Hired to rapidly optimize operational margins in preparation for Series D. and Series E funding request. Responsible for seasonal operations flexing 600 to 2,500 agents supported in US based in-house and BPO partners. Centers support revenue generating services by completing complex, high-risk identity verifications at the rate of 6M video sessions and 21M back-office documents annually. Once verified, centers offered account management support through email, chat, and phone support. Other Roles: Interim Chief of Staff to CXO - Led Product and Engineering operations and delivered end-to-end Product Development Lifecycle using SFDC, JIRA

Vice President, Global Operations (Enterprise CX, Breach and M&A Operations)NotableEquifax
2016 - 2022

Hired to drive transformation and performance excellence for US and Canadian Consumers in (3) badged service centers and (8) BPO sites in US, Nicaragua, Costa Rica, India, and Philippines. Provided highly regulated services for Consumers to order a copy, freeze, place a fraud alert, or dispute their credit file. Living our mission of “Helping Consumers Live Their Financial Best” through Consumer education, including value propositions of monitoring services (revenue generation). Other Roles: VP of Operations, Workforce Solutions, +660 agents, $15M operating budget

Education

Degree of Business Administration / ManagementSouthern Illinois University
Present

Skills

Core skills0
Languages1

Languages

English