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Cynthia C

Business Intelligence Analyst | 7+ Years Driving Data-Driven Insights and Strategic Decision-Making

About Me

Results-driven Business Intelligence Analyst with 7+ years of experience designing intuitive dashboards and developing end-to-end data solutions that drive strategic decision-making and measurable business outcomes. Proven ability to turn complex data into actionable insights. Passionate about process optimization, automation, and applying LEAN/Agile methodologies to enhance operational efficiency. Recognized for strong communication skills, rapid adaptability, and a commitment to empowering teams through knowledge sharing, data literacy, and self-service analytics initiatives.

Jurisdiction

United States

Experience

Seniority LevelMid-Senior level
Years of Experience6-10 years
Current StatusActive
BUSINESS INTELLIGENCE ANALYST
2023 - 2025

▪ Designed and launched the “Sales Call” suite of dashboards in Tableau, improving sales call transparency ▪ Migrated Tableau dashboards to AWS Quicksight, replicating functionality and enhancing user experiences ▪ Developed and deployed BRD standardized documentation system for Alteryx-to-SQL workflow conversion ▪ Processed/analyzed data for executive-level agency performance reports, including incentive tracking optimization

BUSINESS INTELLIGENCE ANALYST
2022 - 2023

▪ Translated business requirements into actionable solutions, streamlining workflows and improving efficiency ▪ Automated cross-platform marketing performance reports to improve campaign visibility and decision-making ▪ Built a predictive analytics model to reduce customer churn by 25%, using customer feedback (VOC) and CRM data ▪ Created an interactive CSR performance dashboard, monitoring KPIs like call volumes, talk time, and ad campaigns

BUSINESS INTELLIGENCE ANALYST
2018 - 2021

▪ Data Collection & Collaboration - Cross-functional coordination for stakeholder data requirements gathering, translating into technical specifications for analysis. Clean, validate, and integrate disparate data to ensure quality, consistency, and integrity across various sources including 3rd party APIs, cloud-based databases & spreadsheets. ▪ Reporting & Dashboard Development - Designed and maintained interactive dashboards and self-serve visualizations with drill-down capabilities that can be exported, customized, and repurposed across multiple stakeholder business units. Operated as a Subject Matter Expert in the design, testing, and implementation of metrics/reports utilizing standard network/data architecture methodologies and modern technologies. ▪ Support Decision-Making - Partnered with diverse business teams using critical thinking, problem-solving skills, and effective communication to identify and document business requirements, turning data into knowledge with key insights used for strategic planning, business decisions, and supporting continuous improvement initiatives. ▪ Data Modeling & Transformation - Combined programming, SQL skills, best practices and business expertise to deliver efficient, scalable business applications. Documented functional business processes, provided opportunities for tool and process improvement in support of data mapping and workflow automation goals. ▪ Quality Assurance & Data Governance - Built and maintained logical data models to support business reporting needs and operational decision-making. Implemented data governance standards, ensuring accuracy and consistency. Developed detailed technical process guides for end-user training and reference materials. ▪ Tool Optimization & Innovation - Continuously evaluate and make improvements to BI tools, data infrastructure, and reporting processes to stay current with trends, tools, and technologies. Identify areas of improvement within the Supply Chain Quality Management Systems (QMS) for root cause correction efforts and cost saving areas.

BUSINESS ANALYST
2007 - 2018

DATA VISUALIZATION & REPORTING - Designed Tableau dashboards and Excel reports to turn raw data into actionable insights driving strategic outcomes. Delivered KPI dashboards aligned with business goals, standardized reporting across departments, and identified key trends and gaps. Collaborated with stakeholders to translate requirements into impactful visualizations that improved decision-making, streamlined workflows, and enhanced overall efficiency. RELATIONAL DATABASE DEVELOPMENT (RDBMS) - Built and maintained Access-based databases to define relationships, improve data quality, and streamline workflows effectively. Designed table architecture, created query data models, developed user-friendly forms for end-user input, and authored technical manuals and training materials, serving as a business unit one-stop shop for workflow & process optimization, efficient operations and database solutions. NETWORK & SERVER ADMIN - Managed shared network servers, architecture and websites to ensure secure, fully compliant daily business operations. Oversaw data quality, security protocols, and content structure while applying best practices in architecture, validation, and troubleshooting to deliver scalable, standardized business solutions efficiently . PROJECT MANAGEMENT - Participated in Agile/Sprint cycles across all phases, requirements, design, development, testing, and delivery of BI solutions. Served as team administrator, supporting project planning, and communication. COMMUNICATION & PRESENTATION - Facilitated meetings and workshops with cross-functional teams; managed agendas, logistics, and follow-up actions. Led Value Stream Mapping to gather requirements, and drive improvements. TRAINING & DEVELOPMENT - Served as training focal for certification programs supporting 777X robotic tooling maintenance. Actively pursued continuous learning in emerging software, technologies, and industry best practices. WEB DEVELOPMENT- Designed/managed internal websites and web apps using HTML5, CSS3, JavaScript, jQuery. Focused on user-friendly navigation and information architecture to support training, communication, and organizational goals.

Education

Degree of BUSINESS ANALYTICS | SQL SERVER PROGRAMMING | WEB DEVELOPMENTEVERETT COMMUNITY COLLEGE
2016 - 2021

Skills

Core skills10
Languages1

Skills

Visualization: Tableau, AWS Quicksight
Data Tools: SQL, Excel, Python, Alteryx
Databases: Access, SQL Server, CRM, AWS
Architecture & Modeling: Governance
Project Management: Agile, JIRA
ETL/Workflow: Alteryx, Power Query, SSMS
Programming Languages: SQL, Python, VBA
CRM & Data Source: SQL Server, AWS Cloud
Web Development: SharePoint, HTML, C#
Stakeholder communication, BRD/FRD

Languages

English

Services