Hello, I'm Stephanie R.
Details
- Professional CategoryOperations, Logistics, Customer Support
- Location
- Years of Relevant Experience15-20 years
- Seniority LevelC-Suite
- Consulting Rate (Hourly)250
Headline
COO | I help $1–50M founders fix broken ops & teams so they can scale without the chaos
Experience
COO
bookingkitJuly 2021 - June 2025Remote-first B2B SaaS in travel/tourism managing booking, payment and administration for museums,
amusement parks and more across Europe, 100 employees, $8.5M revenue
● Led post-COVID stabilization and transformation, overseeing a team of 15 with 3 direct reports
across People & Culture, Finance & Compliance, IT & Sales Operations, and Business Intelligence
reporting to the CEO
● Held full P&L ownership, growing internal revenue 65% over 4 years through long-term financial
strategies, operational efficiency improvements, and headcount reduction
● Implemented HR initiatives (career paths, compensation reviews, remote work, enhanced PTO)
achieving a 50% attrition reduction for an international employee base, working across Europe
● Stabilized operations during economic downturns, safeguarding $204M in customer funds and
maintaining 98% invoice collection despite market volatility
● Increased goal achievement by 18% by designing and operationalizing cross-departmental alignment
(OKRs, offsites) to align product and GTM with company strategy over a 12 month period
● Led migration to scalable infrastructure, driving continuous improvement, boosting team throughput
33% and cutting operational bottlenecks, enabling sustained revenue growth without increasing
headcount
VP, Operations & International Expansion & General Manager
SpoonflowerAugust 2015 - February 2021Spoonflower is a global B2C DTC e-commerce startup selling fabric, wallpaper and home goods that was acquired by Shutterfly. It’s physical factory operations provided consumers all over the world with custom printed goods with 400 employees and 8-figures in annual revenue.
● Led international expansion, managing outreach and customer growth with a team of 8 direct reports,
50+ total employees across HR, Accounting, Marketing, Customer Service, Engineering and Factory
Operations reporting to the CEO
● Created entity and hired all employees, launching full-scale operations in less than 6 months
● Drove EMEA revenue growth from $1.4M to $9M, through targeted performance and content
marketing, while managing a $2.8M operating budget, ensuring effective resource allocation
● Built financial models and lean supply chain processes, reducing stock levels while maintaining
fulfillment reliability
● Drove mobile-first and internationalized development and actively managed additional website
features increasing checkout conversion rate by 17.5%
Engineering Manager & Fullstack Developer
SpoonflowerMay 2011 - February 2015B2C e-commerce startup (acquired by Shutterfly), 150 employees, 7-8-figures in annual revenue
● Promoted to sole Engineering Manager, reporting to Cofounder; led 7 developers across product
management, requirements, and stakeholder alignment
● Scaled platform via AWS/Google integrations, supporting 3x traffic growth without downtime
● Designed and developed a modern marketplace and search UI and backend (Rails 3), enhancing the
customer experience for millions of designs
● Awarded development incentive from the company to train and transition to Engineering
Operations Manager
SpoonflowerDecember 2009 - May 2011B2C e-commerce startup (acquired by Shutterfly), 50 employees, 7-figures in annual revenue
● First Ops hire, built and led 15-person team to scale production of custom fabric orders including
working with Cofounder to create digital processing system
● Implemented improvements including new shipping software and order handling system in order to
handle a 150% increase in orders
● Managed factory expansion and relocation with zero disruption to production
Industry
- Manufacturing
- Technology, Information and Media
Specific Jurisdictions That I'm Qualified In or Can Cover
United States
Germany
Language(s)
- English
Education
St. Mary's College, Notre Dame, IN
DegreeHumanistic Studies & French -
Your Skills
operations optimizationP&L managementHR Strategychange managementtransformationinternational expansionemployee engagementleadership developmentculture building
I am interested in
- Professional / Business Networking
- Career Opportunities
- Providing Services based on my Expertise