United States
Joined Amazon Advertising's high - growth team to build API integrators' partnerships to support Amazon Ads products adoption and revenue growth. Built and scaled comprehensive partner programs spanning measurement, ad tech, and strategic technology providers and developed key partnerships across all Amazon Ads products including Amazon DSP, Amazon Marketing Cloud, Sponsored Ads, Supply, Data, Audiences and Measurement. Led strategic initiatives involving cross organizational alignment with Legal, Privacy, Product, Engineering, and AWS teams.
• Provided high - level marketing consultancy for top retail clients, driving strategy and campaign optimization • Increased key account spend by 2 - 3x through needs analysis and actionable solutions • Led cross - functional teams to launch and optimize retargeting campaigns under aggressive timelines