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Shawn P

Vice President, Customer Experience

About Me

Results - driven SaaS executive with 15+ years of experience scaling revenue, leading high impact sales and customer success teams, and building CX strategies that drive retention and product adoption. Known for increasing transaction volume by 11%, reducing churn by 12%, and consistently exceeding sales targets, 27% above budget. Passionate about aligning GTM strategy with customer outcomes to accelerate growth.

Jurisdiction

Canada

Experience

Seniority LevelExecutive
Years of Experience6-10 years
Current StatusActive
Vice President, Customer Experience
2023 - Present

• Spearheaded VolumeUp initiative, boosting donation volume on existing customers by 11% year - over - year • Reduced churn by 12% through retention strategy and segmentation • Launched NPS and CSAT programs, using real - time insights to guide CX improvements • Introduced scalable SOPs across onboarding and lifecycle management, improving time to - value • Implemented account tiering (high - touch to tech - touch), improving efficiency and outcomes • Upgraded Zendesk workflows, enhancing support SLAs and case resolution speed

Director of Sales (SaaS)
2021 - 2023

• Scaled sales team from 1 to 6+ within 12 months while increasing ARR by 22% • 27% above companies sales target • Implemented SPICED sales methodology • Founded Retention Department, cutting churn by 12% in the first year • Implemented modern sales tech stack (Gong, Outreach, Zoom), improving rep efficiency and close rates • Partnered with Finance to build quota frameworks and compensation models • Led cross - functional collaboration with product and marketing to enhance lead quality

Team Lead / Senior Account Executive
2018 - 2021

• #1 monthly sales performer consistently across 3+ years • Closed deals across SMB, mid - market, and enterprise segments • Played a key role in onboarding and coaching new reps, reducing ramp time by 30%

Manager, Inside Sales
2017 - 2018

• Built inside sales team from the ground up • Won national account by outperforming competitor pilots during a 3 - month trial • Designed incentive structures and dial strategy that improved conversion rates by 35%

Skills

Core skills0
Languages1

Languages

English