Canada
Fractional consulting work- Key member of the executive team. Achieved a remarkable 23% growth, surpassing the ambitious 20% target by creating tailored content to various target audiences. • Spearheaded the content strategy while managing a decentralized marketing team of 6, enhancing collaboration among videographers, web developers, blog writers and content creators. • Delivery of new ecommerce website for 90 products within 6 months, on time and on budget. • Training a proprietary AI tool and utilizing AI in innovative ways to drive efficiencies in marketing and daily tasks through analysis and feedback • Responsible for all marketing budgets, vendor management and team mentoring & coaching.
CMO of a leading digital marketing agency helping CMO’s and CEO’s in Canada and the US achieve profitable new revenue streams (B2B & B2C). Working directly with a roster of companies' C-suite to create a competitive analysis of their online marketplace, develop digital marketing strategies and execute on delivery. Comprehensive solutions included site, search, social media and mobile.
Master in Coaching
Ethical Scaling
HubSpot Inbound Certification
HubSpot Academy
AI in Marketing
HubSpot
Digital Marketing Consultant
WSI
Accredited Consulting partner
Salesforce