About Me
Caroline has over 18 years’ international experience building and scaling venture-backed consumer and technology businesses across Europe and the US. She has held senior product leadership roles at high-growth companies including Lyst, Notonthehighstreet, and Meeno, where she built products and teams from inception through to scale.
A product leader by background, Caroline combines creativity with a rigorous analytical mindset, bridging product, design, technology, and business strategy. She has steered companies through every stage of growth, from new product conception and launch, to achieving product–market fit, to reshaping business models for scale, across industries spanning e-commerce, SaaS, data, and AI.
Alongside her operational leadership, she has worked as a fractional CPO and strategic adviser, supporting start-ups and corporates alike in defining product vision, sharpening go-to-market strategies, and aligning fundraising narratives with business ambitions. This dual perspective equips her with a balance of bold product vision and disciplined execution.
Caroline brings the ability to navigate uncertainty with clarity, make tough prioritisation decisions, and apply a structured, hands-on approach to building from the ground up.