-Development and management of digital marketing plans for companies at different growth stages -Business analysis and definition of marketing and communication strategies -Configuration and management of Meta and Google accounts (Ads, Analytics, Tag Manager, Pixel) -CRM integration and management of conversion tracking -Management of advertising campaigns: budget, implementation, optimisation, and reporting -Organic social media marketing and content creation across different industries
-Preparation and support in managing a social media campaign for a Masterclass -Basic configuration of the ActiveCampaign CRM and support for email marketing workflows -Content creation and editorial planning for social media platforms -Participation in the development of the marketing plan -Support for website UX design using Figma
-Support for B2B marketing and sales activities -Social media management and creation of corporate content -Sales analysis and support in the development of pricing strategies -Development of a digital marketing plan based on inbound marketing and the SOSTAC framework -Market research and competitive analysis