Active

Allan M

Chief Marketing Officer | AI GTM Architect & SaaS Growth Leader

About Me

Transformational Chief Marketing Officer with 20+ years of experience engineering high-growth SaaS engines and leading Enterprise AI transitions. Expert in architecting autonomous GTM frameworks that bridge the gap between complex technical innovation and scalable commercial outcomes. Proven track record in Private Equity and Venture-backed environments, specializing in category creation, AI-native organizational redesign, and optimizing unit economics (LTV/CAC). Former founder with a successful exit to Autodesk; recognized for displacing legacy marketing models with agentic, data-driven systems that drive predictable ARR and market defensibility.

Experience

Current StatusActive
Chief Marketing OfficerVoxel
2025 - Present

Category Leadership: Re-architected the corporate narrative to position the platform as an essential AI-driven intelligence layer for enterprise operations, securing a dominant position in the high-growth AI sector. Autonomous Growth Engine: Built a first-of-its-kind AI-native GTM stack, utilizing autonomous agents to handle lead qualification and lifecycle orchestration, reducing overhead while increasing conversion by 22%. Strategic Revenue Alignment: Unified Product, Sales, and Growth functions under a single data-lakehouse architecture to ensure real-time feedback loops between product usage and marketing investment. Board-Level Leadership: Regularly present GTM health, market penetration models, and scaling strategies to investors, focusing on capital efficiency and long-term defensibility.

Education

Masters of Business AdministrationCentral Michigan University
2008 - 2010