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Bernadette K

Strategic Communications & Content Leader | Translating Complexity into Impact

About Me

I am a strategic communications and marketing leader with over 15 years of experience working in complex, international B2B environments. I specialize in shaping clear narratives, translating technical and business concepts into compelling stories, and aligning stakeholders across regions and functions. I thrive in project-based environments where clarity, speed, and structure are critical. Whether leading post-merger integrations, building content and communications functions, or delivering large-scale initiatives, I enjoy stepping into dynamic situations, quickly understanding the landscape, and driving outcomes from strategy through execution. Throughout my career, I have partnered closely with senior leadership to define positioning, strengthen visibility, and deliver impactful communications across global markets. I bring a hands-on, structured approach and am particularly effective in situations that require navigating complexity, aligning diverse stakeholders, and delivering results under evolving conditions.

Jurisdiction

Germany

Experience

Seniority LevelMid-Senior level
Years of Experience10-15 years
Current StatusActive
Head of B2B MarketingBig Blue Marble Group
2025 - Present

• Defined strategic communication and positioning roadmap aligned with business priorities in a post-merger environment. • Developed thought leadership content and narratives to increase external visibility and market relevance. • Led communications for key industry events (IBC, NAB, SportsPro, StreamTV), shaping messaging, audience engagement, and brand presence. • Partnered with senior leadership to align external messaging during post-merger integration. • Delivered external communications content across industry channels, contributing to increased brand visibility and audience engagement.

Education

Degree of Business AdministrationEuropean Business School
1992 - 1996

Skills

Core skills0
Languages3

Languages

English
German
French