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Deb

I help purpose-driven companies build better digital products | Lead Product Designer | UX/UI Design

About Me

Hola! 👋 I'm Deb, a product designer creating user experiences for purpose-driven companies, to help them increase customer acquisition and satisfaction and mitigate design-related risks. About me: ⭐ 10+ years as a Product (UX/UI) Designer (17 years in the industry) ⭐ Mentored 60+ designers at springboard.com Career tracks ⭐ Led projects from conception to launch across multiple platforms ⭐ Worked in diverse industries: healthcare, scheduling, aerospace ⭐ Based in Spain, originally from Argentina

Jurisdiction

Spain | Argentina

Experience

Seniority LevelMid-Senior level
Years of Experience15-20 years
Current StatusActive
Senior Product Designer & UX StrategistUX Deb (Self-employed)
2023 - Present

- Saved 30-35 hours to multiple teams by conducting research rounds for different companies, including banking, grocery, and logistics, through Askable+ service. - Led the UX discovery of a new mental health AI chatbot, to help the team learn and align on user's needs and pain points, and find the product market fit. - Led workshops to align the views of teams and stakeholders. - Coached teams on how to get insights from users and how to synthesize and find patterns. - Designed a website and wizard for a new HVAC replacement company, along with landing pages. - Led UX strategy and product design for a complex, data-heavy AI platform for pharma, combining user research, stakeholder alignment, and scalable experience design to drive informed product decisions.

Education

Degree of Graphic DesignUniversity of Buenos Aires
2006 - 2013

Certification

Total Certifications2

Certified Askable+ Researcher

Askable

2023

Accessibility testing

UTN - Facultad Regional CĂłrdoba

2021

Credential ID: 6KB88XVHIU

Skills

Core skills0
Languages2

Languages

English
Spanish