Serves as the commercial operating engine for a cross-border logistics company in a growth phase, functioning as the de facto Chief of Staff to commercial leadership while owning revenue strategy, pipeline execution, and organizational infrastructure end-to-end. Strategic Execution & Operating Infrastructure • Built the complete commercial operating system from zero: ICP segmentation, outbound cadences, discovery frameworks, CRM pipeline discipline (Salesforce), forecasting models, and weekly performance reporting, creating repeatable operating rhythm where none existed • Partnered with IT and Finance on deal structuring, contract terms, revenue recognition, and CRM integration, translating commercial requirements into executable operational plans across functions that did not share reporting lines • Implemented AI-powered tooling across lead generation, outbound sequencing, content production, and pipeline enrichment, materially improving team productivity and decision-making speed • Self-sourced 60%+ of pipeline through targeted outbound while simultaneously building the team, systems, and content infrastructure to scale beyond founder-led execution Revenue Performance • Exceeded 2025 annual revenue target by 7%, closing close to $20M in shipping revenue across 50 named accounts with deal sizes ranging from $50K to $2M+ • Reduced sales cycle by 50% through structured buyer education programs and pre-qualification content that compressed time from first contact to signed agreement • Closed multimillion-dollar enterprise partnerships including Walmart Mexico by conducting C-suite diagnostic conversations tied directly to P&L impact and contribution margin improvement

full P&L for a $275M+ GMV operation across 9 countries, ran the leadership operating cadence, led cross-functional execution, and built the team and infrastructure that made the business scalable. CEO & Leadership Operating Partner • Designed and ran the full leadership operating rhythm: weekly leadership reviews, cross-functional initiative tracking, goal-setting frameworks, board-ready performance reporting, and the decision-making architecture that kept a 9-country organization aligned and moving • Built the business case and secured executive buy-in for a $42M marketplace investment: diagnosed the core problem, developed the investment thesis, sized the market, designed the phased rollout, and sold it upward to leadership, then owned execution through to launch • Developed investor and board materials including performance narratives, market expansion rationale, and competitive positioning that supported strategic planning and stakeholder communications • Operated across every function simultaneously: technology, finance, operations, marketing, customer success, and logistics all connected through my organization, giving me direct experience in the cross-functional coordination that most commercial roles only influence indirectly Zero-to-One Build & Organizational Scaling • Built and launched Aeropost's first regional marketplace: concept to 10-country live in 10 months, with 1,000+ sellers and 2M+ SKUs, generating $42M in marketplace revenue in 2023 • Scaled commercial organization from 1 to 26 people across marketing, business development, marketplace, affiliate, and courier operations across 9 countries, designing team structure, hiring profiles, onboarding, and performance management from scratch • Developed 32-country market prioritization framework scoring GMV potential, regulatory environment, infrastructure readiness, and competitive positioning to sequence expansion and resource allocation decisions • Evaluated and managed 100+ Smart Locker locations as competitive infrastructure, drove adoption to 99%+ in key markets, and positioned the network as an incremental revenue stream in investor materials Performance & Operational Results • Exceeded annual revenue target by 8% in year two; built from zero in year one with no existing commercial infrastructure • Registrations +214% YoY, conversions +32% YoY, active customer base +56% YoY, acquisition cost CPR -57% and CPC -28% • Grew retention +25% and reduced churn double digits through structured lifecycle marketing and customer success programs

• Led product and partnership programs across financial services and travel; grew weekly revenues +62% through targeted promotions and co-marketing strategy

Circuit City Stores, Inc. | Richmond, VA • Managed $1B television category to 27% market share; grew sales revenue $373M and gross margin $10.5M through competitive line reviews and strategic vendor negotiations