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Natalia Otero

Finance executive with 15+ years leading Commercial Finance, FP&A and P&L management across Latam in

About Me

I am Argentinian, graduated in Business Administration and Accounting at University of Buenos Aires, with postgraduation studies in Finance and Administration. Worked in small and multinational companies, being my most significant experience at Coca Cola, in Argentina, Chile and Mexico. I have developed myself in Accounting and Finance, in roles like Finance Planning, Commercial Finance, Customers Finance and Digital, leading projects related to M&A, customers acquisitions, business case development, and negotiations, acting as business partner with the Commercial Team and Senior Leaders.

Jurisdiction

Region: Americas

Notable Employer

  • Digital & Customers Finance Sr. Director at Coca Cola (Mexico)
  • Franchise Finance Sr. Manager at Coca Cola (Chile)
  • Commercial Finance Coordinator at Coca Cola (Argentina)
  • South Latin Finance Planning Coordinator at Coca Cola (Argentina)
  • Acc. Payable & Internal Controls Analyst at Coca Cola (Argentina

Experience

Seniority LevelDirector
Years of Experience20+ years
Current StatusActive
Digital & Customers Finance Sr. DirectorNotableCoca Cola (Mexico)
2024 - 2026

- Directed finance strategy across Digital Commerce, D2C and Fintech in Latam, governing $60M+ annual investments, strengthening investment discipline and accelerating profitable growth across regional portfolios. - Led Customers Finance team (3 FTEs), redesigning acquisition and renewal economics, improving forecasting quality and delivering +3pp Operating Income Margin expansion across strategic channels. - Partnered with senior leadership to define resources allocation, commercial priorities, business cases, and digital transformation roadmap. - Key Achievements: Redesigned Digital Comm. investment strategy, enabled Op. Income Margin expansion +6% (2025) | Co Led major customer recruitment allowing >$70MUSD incremental profit (2025) | Led finance PMO delivering automation of performance tracking and investment governance across Latam (2026).

Franchise Finance Sr. ManagerNotableCoca Cola (Chile)
2019 - 2023

- Owned end to end Finance agenda across Chile, Bolivia and Paraguay supporting operations >$2B revenue and >$150M annual investments, influencing commercial strategy and delivering +3pp margin expansion. - Led FP&A and budgeting governance across 3 countries coordinating Finance, Commercial and Marketing leadership, including innovation, promotions, and new business models. - Key Achievements: Delivered long term growth plan, allowing incremental investments >12M USD/Yr (2022) | Redesigned financial operating model for Bolivia driving OI Margin expansion +5% (2022) | Designed investment and partnership financial model enabling strategic expansion decisions (2021, Chile) | Delivered ESG and D2C long term Plans (2020, Chile).

Commercial Finance CoordinatorNotableCoca Cola (Argentina)
2016 - 2019

- Led Commercial Finance across Argentina, Paraguay and Uruguay. Managed P&L and marketing/opex budgets >70M USD; led financial analysis for commercial and innovation plans, optimized resources allocation. - Key Achievements: Finance Lead for Single Serve & Waters Projects, designed business model to boost growth, unlocking EBITDA margin expansion +6% (2018) | Developed Price Variance Analysis Tool to enhance pricing and revenue insights (2016).

South Latin Finance Planning CoordinatorNotableCoca Cola (Argentina)
2014 - 2016

- Executed Rolling Estimate, Business Plan, Price analysis. Managed Marketing & Opex Budgets. Analyzed profitability by brand.

Acc. Payable & Internal Controls AnalystNotableCoca Cola (Argentina
2011 - 2013

- Reconciled accounts payable and completed variance analysis. Analyzed root causes and resolved open balances, including recovery of duplicate or incorrect vendor payments. - Supported the Africa AP Operation and led the knowledge transfer and training for the new team during operational transition (2012 2013).

Education

Degree of Business AdministrationUniversity of Buenos Aires
2003 - 2008
Degree of AccountingUniversity of Buenos Aires
2008 - 2012
Masters of Management and Business EconomicsUniversity of Almería, Spain
2009 - 2010
Masters of Finance AdministrationUniversity of Buenos Aires
2013 - 2014

Skills

Core skills10
Interests6
Languages3

Skills

Finance Planning
Commercial Finance
Team Management
Business Acumen
Accounting
Budgeting
M&A
Digital Finance
Negotiation and Customers Acquisition
Strategic Finance

Interests

Process Improvement
Technology
Business Management
Cross Functional Collaboration
Team Player
Finance Modeling

Languages

English
Portuguese
Spanish