Administrative and Support Services
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Oil, Gas, and Mining
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Comms & Brand Strategist

France Leroy

Strategic Communications Leader | External Visibility, PR & Brand Positioning

About Me

French communication professional with 20+ years of experience leading corporate and internal communication strategies across diverse sectors. I specialize in change management, crisis communication, media relations, and high-impact events, with a strong track record of supporting organizations through transformation and enhancing brand visibility. Having worked with major clients and institutions, I combine strategic vision with hands-on execution—managing cross-functional projects, engaging stakeholders, and delivering measurable results. Passionate about storytelling, innovation, and team dynamics, I bring energy and creativity to make messages truly resonate.

Jurisdiction

France

Experience

Seniority LevelMid-Senior level
Years of Experience20+ years
Current StatusActive
Internal Communication OfficerParc Astérix
2005 - 2006

Wrote daily internal newsletters for employees Organized around 20 events per season (up to 1,500 participants) Led internal engagement initiatives and team-building activities

Communication OfficerRSI
2006 - 2007

Managed communication strategy during a merger context Developed media plans for awareness campaigns Supported teams and stakeholders through change

Communication ManagerARS (health department)
2008 - 2010

Managed multi-year communication strategies in a context of institutional transformation Led crisis communication in coordination with government authorities Oversaw budgets, change management, and media relations

Communication Manager & PR consultantExirys
2011 - 2020

Provided strategic consulting to major clients (TotalEnergies, EDF) and monitored KPIs Managed media & public relations and created a VIP visits department (local & international) Deployed management policies, partnerships, and high-visibility events

Head of Corporate & Internal CommunicationZolux
2021 - 2024

Led internal communication strategies to strengthen engagement, onboarding, and company culture Developed corporate image through media relations, CSR communication, and digital strategy Coordinated cross-functional initiatives and internal communities

Marketing & Communication ManagerHarmonie Digitale
2026 - Present

Defined a new communication strategy aligned with brand objectives Delivered strategic marketing recommendations to enhance visibility and performance Revamped tone of voice, messaging, and brand image, and deployed supporting tools (website, social media, white papers, etc.)

Education

Masters of CommunicationEFAP Paris
2000 - 2004

Skills

Core skills0
Languages4

Languages

English
French
Spanish
German