Partnering with executive leadership and cross-functional teams to develop their strategic narrative, weaving it through their communications, branding and culture to drive engagement and measurable business outcomes. Elevating content portfolios to a strategic level to ensure relevance and impact. Leveraging global experience across diverse sectors—including energy, technology services, consulting, commercial real estate, consumer packaged goods, banking and finance—as well as business functions such as sales, event production, IT and HR to deliver tailored solutions that enhance organizational presence and performance.

Planned and executed a comprehensive business line identity refresh to reposition the business model, deepen client relationships and enhance market positioning. Transformed the communication strategy for its 47,000+ team members to support business model evolution from a regionally focused to a globally integrated organization, leveraging executive leadership as change champions. Shaped and socialized mission, vision and priorities across diverse career levels, tailoring communication depth and sophistication to audience needs. Aligned external social media and PR campaigns with internal messaging. Modernized communication execution by reducing email volume, launching digital communication channels and introducing engagement metrics. Ensured executional consistency while navigating a matrixed, complex business model and addressing region-specific needs. Led a global team of direct and aligned communication professionals across functions.

Developed and led the communication strategy for a newly formed business unit, establishing a mission, culture and client-facing identity across the IT, Corporate Security, Business Continuity Management, Transformation and Strategy teams. Facilitated leadership team sessions to break down silos, drive alignment and enhance collaboration, enabling greater collaboration. Crafted executive communications for internal and external audiences—including media relations—from strategic planning through execution. Modernized communication processes by introducing digital channels and best practices, including videos and broadcast communications. Launched a spotlight series to celebrate achievements, enhancing pride and building a reputation for measurable success. Led a high-performing, globally distributed team.

Built and led a comprehensive communication program advancing business goals, team engagement and customer interactions for 1,000+ professionals across two sales forces. Developed and executed executive communications, including crisis and PR strategies for market recalls, product shortages and more. Cultivated a distinctive, charismatic team culture aligned with leadership values. Drove the adoption of emerging new digital communication channels through targeted training and socialization. Established nation-wide digital leadership engagement pre-pandemic via virtual meetings, app-based collaboration tools and all-hands broadcasts. Orchestrated the annual sales conference to reinforce strategy, energize execution and promote operational excellence. Managed Commercial Sales’ visual identity and branding initiatives. Directed a geographically dispersed team of employees, contractors and interns.

Built the internal communication strategy for etablished and new business within the global corporate portfolio, drawing in global audiences over 39,000 professionals. Maintained unique, dynamic team voices reflective of markets and business leaders, and leveraged emerging digital communication channels to foster dialogue with team members at all career levels. Positioned leaders to virtually connect with and engage team members through videos and broadcasts. Managed an internal dashboard to promote the digital content and resources team members needed to foster a strong corporate identity with clients and in the marketplace across sales, training, talent and more.