Hello, I'm Chris B.

Chris Bechtel is a seasoned marketing executive with over 20 years of experience building and scaling marketing organizations for high-growth B2B SaaS​,​ AI​,​ cybersecurity​,​ fintech​,​ and cloud technology companies. As a fractional CMO​,​ Chris specializes in helping businesses design and execute growth strategies that connect their offerings to the right audiences—driving measurable demand​,​ customer acquisition​,​ and brand leadership. Chris has a proven track record of leading integrated marketing initiatives across demand generation​,​ product marketing​,​ content strategy​,​ ABM​,​ field marketing​,​ and sales enablement. He has helped startups and mid-sized companies align their marketing and revenue teams​,​ build scalable marketing operations​,​ and create go-to-market frameworks that support predictable revenue growth. Passionate about collaboration​,​ data-driven decision-making​,​ and storytelling​,​ Chris partners closely with executive leadership​,​ sales​,​ and product teams to ensure that marketing efforts are tied directly to business outcomes. His approach is rooted in connecting talent​,​ expertise​,​ and opportunity—matching the right strategies with the right audiences to drive sustainable impact.